Assessment guidelines
VINELLO review guidelines: Let’s stay in the glass.
We love wine. And we love your opinion about it. So that our community can find the right wine for their taste, we ask you to focus on what really matters in your review: the experience in the bottle.
To ensure the quality and transparency of our reviews, the following guidelines apply internationally for VINELLO:
1. What we want to read about (The focus)
Help other connoisseurs. Describe your sensory impressions:
-
Smell & taste: Which aromas do you recognize? (e.g. fruity, oaky, mineral)
-
Occasion & pairing: With which food or which moment did the wine go well?
-
Personal impression: Did it meet your expectations?
-
Tip: A justification is more helpful than a mere “Tastes good”.
2. What does not belong in the product review
We only publish reviews if they relate to the product. The following content leads to rejection:
-
Shipping & service: Comments on delivery times, package condition or customer service. (Please use our [Service feedback form] for this or contact us directly).
-
Price discussions: Prices can change (promotions, vintages), so criticism of the price is often misleading for later readers.
-
Health-related statements: Due to legal regulations (Health Claims Regulation), we are not allowed to publish terms such as “easily digestible”, “healthy”, “healing” or “tolerable” in connection with alcohol.
3. Respect & legal matters
-
No insults: Obscene, racist, political or discriminatory content is taboo.
-
No third‑party advertising: Mentions of competitors or links to other websites.
-
Data protection: Please do not mention any names, addresses or telephone numbers (not even your own) in the review text.
4. Authenticity of reviews (verification)
Transparency is important to us. We label reviews as “Verified purchase” when it is ensured that the reviewer actually purchased the product from VINELLO.
-
How we verify: As a rule, reviews can only be submitted via a personalized link that you receive by email after purchase. This ensures that the experience is based on an actual purchase.
5. Rights of use
By submitting your review, you grant VINELLO the free, temporally and geographically unrestricted right to use your text (including excerpts) for marketing purposes (e.g. in the online shop, newsletter, social media).